In my third annual Super Bowl Mobile Hits and Mobile Misses analysis I am going to start with the mobile misses – pretty much all of the advertisers. I sat there watching each commercial with anticipation and my cell phone […]
mobile marketing
Santa Claus Needs Mobile Marketing
This is a GUEST POST by Bob Bentz. I hope you enjoy it as much as I did. North Pole – Who’s the greatest businessman of all-time? No, it’s not Henry Ford, nor is it John D. Rockefeller. Bill Gates? […]
Twitter as a Mobile Marketing Tool
In order to use Twitter as a powerful mobile marketing tool you need to build a following on Twitter and then get your followers to turn on their device notifications for that Twitter account. Then each tweet you make is […]
The Pope, Bull Riding, and Mobile Marketing
No, the Pope has not taken up bull riding, but he has jumped on the mobile marketing bandwagon and so has the Professional Bull Riders Association. Both stories were reported in the May 12, 2008 issue of RCR Wireless News. […]
Cutting Edge Marketing
Ken McCarthy was teaching keyword strategies, pay per click and conversion techniques to his System Seminar attendees before these were cutting edge marketing tools. This year he is debuting mobile marketing as one of the leading marketing tools and I’m […]