Archive for Text Messaging

Giving away GPS navigators at Minnesota State Fair

One of the best ways to learn how to use a marketing tool is to see it in action. Today I will launch a series of posts featuring mobile marketing campaigns that are in progress right now.
At the Minnesota State Fair (going on August 21st to September 1st) , The Scion Chicago Region is using […]

Mobile Marketing Makes Life Easier

People really don’t like to have advertising thrust upon them. They don’t like to feel like someone is interrupting them to push a certain message or opportunity upon them, especially if that message is not one they want to receive or the opportunity is unwanted.
However, people DO want things to be convenient and accessible when […]

Getting SMS Coupon Subsribers

If you have an an SMS Alert or Coupon campaign going and are wondering how to get people to subscribe to get them, follow this example by Redbox.
I’m on Redbox’s email list so I can find out what movies are coming up and to get my free Monday rentals. However, I rarely use the […]

How Mobile Alerts can Help Your Marketing

BLOG POST SERIES:
6 Ways to Provide Value with Mobile
In marketing you can push your message to your customers or you can pull them to you. Because mobile marketing is 100% permission based you have to use pull tactics with mobile.
For people to come toward you when you are marketing to them you have […]