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	<title>MobileMarketingProfits.com &#187; Kudos &amp; Misses</title>
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	<link>http://mobilemarketingprofits.com</link>
	<description>Mobile marketing training and tools for business and mobile marketing entrepreneurs</description>
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		<title>Costco Does Mobile Right</title>
		<link>http://mobilemarketingprofits.com/2183/costco-does-mobile-right/</link>
		<comments>http://mobilemarketingprofits.com/2183/costco-does-mobile-right/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 20:36:26 +0000</pubDate>
		<dc:creator>Kim Dushinski</dc:creator>
				<category><![CDATA[Kudos & Misses]]></category>
		<category><![CDATA[mCommerce]]></category>
		<category><![CDATA[Mobile Hit or Miss]]></category>
		<category><![CDATA[Mobile In the Wild]]></category>
		<category><![CDATA[Costco]]></category>
		<category><![CDATA[m.costco.com]]></category>
		<category><![CDATA[mobile success]]></category>
		<category><![CDATA[mobile web]]></category>

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		<description><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:none;height:30px;'><a class='shareaholic-fblike' data-shr_layout='button_count' data-shr_showfaces='false' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F2183%2Fcostco-does-mobile-right%2F' data-shr_title='Costco+Does+Mobile+Right'></a><a class='shareaholic-fbsend' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F2183%2Fcostco-does-mobile-right%2F'></a><a class='shareaholic-googleplusone' data-shr_size='medium' data-shr_count='true' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F2183%2Fcostco-does-mobile-right%2F' data-shr_title='Costco+Does+Mobile+Right'></a><a class='shareaholic-tweetbutton' data-shr_count='horizontal' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F2183%2Fcostco-does-mobile-right%2F' data-shr_title='Costco+Does+Mobile+Right'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetTop Automatic --><p>Two of my favorite things in the world have come together &#8211; Costco and mobile. And I am so happy to share all the ways that Costco is doing mobile right and a couple things I wish they would do differently.&#8230; <a href="http://mobilemarketingprofits.com/2183/costco-does-mobile-right/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Sears&#8217; Excellent Mobile Coupon Campaign</title>
		<link>http://mobilemarketingprofits.com/1911/sears-excellent-mobile-coupon-campaign/</link>
		<comments>http://mobilemarketingprofits.com/1911/sears-excellent-mobile-coupon-campaign/#comments</comments>
		<pubDate>Thu, 29 Apr 2010 18:14:20 +0000</pubDate>
		<dc:creator>Kim Dushinski</dc:creator>
				<category><![CDATA[Kudos & Misses]]></category>
		<category><![CDATA[Mobile In the Wild]]></category>
		<category><![CDATA[mobile coupon]]></category>
		<category><![CDATA[mobile marketing campaign]]></category>
		<category><![CDATA[Sears]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://mobilemarketingprofits.com/?p=1911</guid>
		<description><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:none;height:30px;'><a class='shareaholic-fblike' data-shr_layout='button_count' data-shr_showfaces='false' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F1911%2Fsears-excellent-mobile-coupon-campaign%2F' data-shr_title='Sears%27+Excellent+Mobile+Coupon+Campaign'></a><a class='shareaholic-fbsend' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F1911%2Fsears-excellent-mobile-coupon-campaign%2F'></a><a class='shareaholic-googleplusone' data-shr_size='medium' data-shr_count='true' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F1911%2Fsears-excellent-mobile-coupon-campaign%2F' data-shr_title='Sears%27+Excellent+Mobile+Coupon+Campaign'></a><a class='shareaholic-tweetbutton' data-shr_count='horizontal' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F1911%2Fsears-excellent-mobile-coupon-campaign%2F' data-shr_title='Sears%27+Excellent+Mobile+Coupon+Campaign'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetTop Automatic --><p>I was walking through my living room the other day and a Sears commercial on TV caught my eye. I noticed they had a text message offer on the screen. Since I am always looking for mobile marketing campaigns &#8220;in the wild&#8221; I stopped in front of the TV long enough to memorize the keyword and short code.&#8230; <a href="http://mobilemarketingprofits.com/1911/sears-excellent-mobile-coupon-campaign/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Giving away GPS navigators at Minnesota State Fair</title>
		<link>http://mobilemarketingprofits.com/227/giving-away-gps-navigators-at-minnesota-state-fair/</link>
		<comments>http://mobilemarketingprofits.com/227/giving-away-gps-navigators-at-minnesota-state-fair/#comments</comments>
		<pubDate>Thu, 28 Aug 2008 13:07:27 +0000</pubDate>
		<dc:creator>Kim Dushinski</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Kudos & Misses]]></category>
		<category><![CDATA[Text Messaging]]></category>

		<guid isPermaLink="false">http://mobilemarketingprofits.com/?p=227</guid>
		<description><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:none;height:30px;'><a class='shareaholic-fblike' data-shr_layout='button_count' data-shr_showfaces='false' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F227%2Fgiving-away-gps-navigators-at-minnesota-state-fair%2F' data-shr_title='Giving+away+GPS+navigators+at+Minnesota+State+Fair'></a><a class='shareaholic-fbsend' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F227%2Fgiving-away-gps-navigators-at-minnesota-state-fair%2F'></a><a class='shareaholic-googleplusone' data-shr_size='medium' data-shr_count='true' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F227%2Fgiving-away-gps-navigators-at-minnesota-state-fair%2F' data-shr_title='Giving+away+GPS+navigators+at+Minnesota+State+Fair'></a><a class='shareaholic-tweetbutton' data-shr_count='horizontal' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F227%2Fgiving-away-gps-navigators-at-minnesota-state-fair%2F' data-shr_title='Giving+away+GPS+navigators+at+Minnesota+State+Fair'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetTop Automatic --><p><em>One of the best ways to learn how to use a marketing tool is to see it in action. Today I will launch a series of posts featuring mobile marketing campaigns that are in progress right now.</em></p>
<p><a href='http://www.scion.com'><img src="http://mobilemarketingprofits.com/wp-content/uploads/scion_logo.gif" alt="" title="scion_logo" class="alignnone size-full wp-image-228" /></a>At the <strong>Minnesota State Fair</strong> (going on August 21st to September 1st) , <a href="http://www.scion.com">The Scion Chicago Region</a> is using text messaging to give away Garmin TM GPS navigators to people who can guess the number of Scion-branded Skulls placed inside a Scion vehicle.&#8230; <a href="http://mobilemarketingprofits.com/227/giving-away-gps-navigators-at-minnesota-state-fair/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Mobile Marketing Kudos and Misses</title>
		<link>http://mobilemarketingprofits.com/56/mobile-marketing-kudos-and-misses/</link>
		<comments>http://mobilemarketingprofits.com/56/mobile-marketing-kudos-and-misses/#comments</comments>
		<pubDate>Fri, 16 Nov 2007 18:35:44 +0000</pubDate>
		<dc:creator>Kim Dushinski</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Kudos & Misses]]></category>
		<category><![CDATA[Mobile in the Media]]></category>
		<category><![CDATA[Reviews]]></category>

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		<description><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:none;height:30px;'><a class='shareaholic-fblike' data-shr_layout='button_count' data-shr_showfaces='false' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F56%2Fmobile-marketing-kudos-and-misses%2F' data-shr_title='Mobile+Marketing+Kudos+and+Misses'></a><a class='shareaholic-fbsend' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F56%2Fmobile-marketing-kudos-and-misses%2F'></a><a class='shareaholic-googleplusone' data-shr_size='medium' data-shr_count='true' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F56%2Fmobile-marketing-kudos-and-misses%2F' data-shr_title='Mobile+Marketing+Kudos+and+Misses'></a><a class='shareaholic-tweetbutton' data-shr_count='horizontal' data-shr_href='http%3A%2F%2Fmobilemarketingprofits.com%2F56%2Fmobile-marketing-kudos-and-misses%2F' data-shr_title='Mobile+Marketing+Kudos+and+Misses'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetTop Automatic --><p>I’m starting to see mobile marketing hit the mainstream and I wanted to share a couple of campaigns I’ve witnessed and comment on them – giving kudos where they’re due and sharing some of the misses that keep campaigns from hitting the mark.&#8230; <a href="http://mobilemarketingprofits.com/56/mobile-marketing-kudos-and-misses/" class="read_more">Read the rest</a></p>]]></description>
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		<slash:comments>2</slash:comments>
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