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Kim Dushinski

So does mobile marketing keep you up at night? Either figuring it out or being excited by the opportunities? Me too.

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Mobile Keyword Research Tool

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    Doing mobile keyword research has been a manual process until now. There was no keyword research tool for mobile sites. Today Google announced to their Adwords customers that their keyword research tool now offers mobile keyword listings and information as well as for the desktop.  Hat tip to David Rothwell Adwords Answers for alerting me about this announcement.

    THIS IS HUGE!

    What this means is that mobile SEO is taking a huge leap forward. More businesses will now be able to launch effective mobile pay per click campaigns and have mobile keyword research for increasing their organic search results as well.

    You’ll hear much more from me about this in the future, but for now, here is the basic information about how to find the new Google mobile keyword research tool.

    1) Go into Campaign Summary.

    2) Choose an ad campaign with a mobile ad. (This is a critical step.)

    3) Open the mobile ad.

    4) Click on the Keyword tab.

    5) Choose the Ad Keywords + sign

    6) Then select Add Keywords using the Keyword Tool

    7) You will see “Results are tailored to mobile searches“

    Viola! You are now using a mobile keyword research tool.

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      6 thoughts on “Mobile Keyword Research Tool”

      1. Hi Kim

        I just finished reading ‘The Mobile Marketing Handbook’ last night. I’ve folded corners of pages and highlighted loads of stuff. This book is ground-breaking in my humble opinion.

        Mobile marketing is so exciting, there are so many opportunities. I now have a voracious appetite for it after reading your excellent book. I’m going to read it again to make sure that everything has sunk in.

        By the way…I found out about your book from Ken (The System Seminar Guy), it’s one of his top 10 must read books for 2009.

        John O’Hara
        United Kingdom

      2. John:

        Thanks for your kind word about The Mobile Marketing Handbook. I am so glad you have found it useful. Thanks for taking the time to let me know.

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